Anniversary Surprise
On the day another year passes since their first purchase, the AI celebrates it and shows them products they don't have.
No card to get started
🎉 Thanks for these two years since your first purchase. We picked a selection you may like.
Bruma · bruma.example
🎉 One year since your first purchase at Bruma: we picked a selection to celebrate.
It takes the day and month of their first purchase, by your store's date, and writes on that day each year.
It shows them products they may like, without repeating what they bought, with a button to its page.
On WhatsApp, SMS, Instagram, email or push, in the daytime, within your proactive Playbooks' cap.
If you assign a coupon, the message offers it for the featured product. Without one, it celebrates and recommends.
From the message to the purchase, it all stays in your Inbox.
Today marks one year since Valentina's first purchase in your store.
In the first daytime window, on the channel that reaches her best, with products she doesn't have.
The sale lands in the Playbook's attributed revenue, in your Playbooks list.
Choose the channels, the audience, the coupon and the tone. Then turn it on.
It takes the first purchase date your store shares with Hellotext. Connect your eCommerce in minutes with our setup assistant.
Available from the Pro plan, with 38 eCommerce Playbooks. See plans
FAQ
It's the Playbook that celebrates every year since your customer's first purchase, with a message and products they may like.
Their first purchase recorded in Hellotext, by day and month in your store's date. Not their signup or a loyalty program.
On that day, in the first daytime window of your store's time zone. If the day ends before it's sent, it isn't sent later.
Up to 10 products for sale they may like, without repeating the kinds of products they already bought.
If you assign a Hellotext coupon, yes, the message offers it for the featured product. Without one, it celebrates and recommends.
One a year, and it counts toward the three-a-week cap of your proactive Playbooks.
Your Playbooks list shows its attributed revenue, its ROI, its conversion and its revenue per message.
It's available from the Pro plan, which includes 38 eCommerce Playbooks.
Help Center
How to choose its channels, its audience and its coupon, and how to review its messages before turning it on.
Connect your store and turn on Anniversary Surprise. No card needed to start.
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