Happy birthday, Valentina! 🎉
To celebrate, we picked a few products we think you'll love.
Take a look whenever you like.
Travel Duffel
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Birthday Bash
On their birthday, the AI greets them by name and shows them products they may like.
No card to get started
Compatible with
Happy birthday, Martín!
Bruma
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A few picks for your day
🎉 We picked a few products we think you'll love. Take a look whenever you like.
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Bruma
Happy birthday, Nico! 🎉
To celebrate, here's 10% off the product we picked for you with code BRUMA10.
Discover it on its page.
Bruma Run
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Bruma
Bruma
A birthday deserves something special 🎉: we picked products you may like.
See the picks
What it does for your store
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It knows their day
It takes the day and month of your contacts' birthdays, without the year, and writes to them that day.
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A greeting with their name
It greets them by name and shows them products they may like, without naming them or their age.
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On their best channel
On WhatsApp, SMS or Instagram; on email and push, from the Pro plan. Up to one message a week.
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A gift, if you assign one
If you assign a coupon, the message gives it for the featured product. Without one, it greets and recommends.
How each birthday is celebrated
From the greeting to the purchase, it all stays in your Inbox.
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Her day arrives
It's Valentina's birthday. Its day and month are on her profile.
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It greets her in the daytime
In the first daytime window, on the channel that reaches her best, with products she may like.
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And she treats herself
The sale lands in the Playbook's report, with the attributed revenue.
Set up in minutes
Choose the channels, the audience, the coupon and the tone. Then turn it on.
Works with your eCommerce
It takes your contacts' birthdays by CSV, API or a popup, or from Shopify, VTEX and Wix. Connect your eCommerce in minutes with our setup assistant.
Available from the Small plan, with 8 eCommerce Playbooks. See plans
FAQ
Frequently asked questions
What is Birthday Bash?
It's the Playbook that writes to your customer on their birthday, greets them by name and shows them products they may like.
Where does it get the date?
From your contacts' birthday day and month, which you can load by CSV, API or a popup, or bring from Shopify, VTEX and Wix. It doesn't use the year.
When does it write?
On their birthday, in the first daytime window of your store's time zone.
What does the message say?
It greets them by name, celebrates their day and shows them products they may like, without naming them or mentioning their age.
Does it include a gift?
If you assign a Hellotext coupon, yes, the message gives it for the featured product. Without one, it greets and recommends.
Which channels does it write on?
On WhatsApp, SMS or Instagram, and on your webchat with an open conversation. On email and push, from the Pro plan.
What can I set up?
On the Small plan, the channels. The audience, the coupon and the tone, from the Grow plan.
Does it count toward the message limit?
It doesn't count toward the three-a-week cap of your proactive Playbooks, and it sends at most one a week.
Which plan includes it?
It's available from the Small plan, which includes 8 eCommerce Playbooks.
Learn more
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Help Center
Birthday Bash
How to load your contacts' birthdays, choose its channels and test it before turning it on.
Celebrate your customers' next birthday.
Connect your store and turn on Birthday Bash. No card needed to start.
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